CHOTUNE Stationery won the 2021 Chuangmei Brand Creativity Award and αi Quality Workplace Excellence
Ningbo, December 6, 2021 / Yuqi Agency / - In December 2021, the award ceremony of the "2021 Chuangmei Brand Creative Competition" hosted by the Chuangmei Brand Research Institute and the "2021αi" hosted by the Ningbo Modern Service Industry Development Research Foundation "Quality Workplace Program" annual awards ceremony, two major events came to a successful conclusion in Ningbo respectively. As a brand loved by consumers, CHOTUNE Stationery has also won two awards, the “Best Social Responsibility Award” in the 2021 Chuangmei Brand Creativity Award and the αi High-quality Workplace Excellent Value Co-creation Award.
Chuangmei Brand Research Institute is a leading Chuangmei brand communication agency, which brings together human resources experts in the field of Chuangmei brand. This year is the fifth year of the Chuangmei Brand Creative Competition. The competition aims to pay tribute to the high-level and creative Chuangmei brand , through the Chuangmei Brand Creative Competition, to show the powerful power of Chuangmei brand to the Chinese workplace, and to spread the brilliance of excellent Chuangmei.
Mr. Zhang Aiqing, Vice President of CHOTUNE Stationery, attended the Chuangmei Brand Creative Festival and shared the efforts CHOTUNE has made on the public welfare road in recent years. He said, "As a national enterprise, taking social responsibility is something that CHOTUNE keeps insisting on. The painting industry and education are a symbiotic relationship. As one of the leaders in the painting industry, CHOTUNE knows that education is a long-term It requires the joint efforts and changes of many people, and CHOTUNE has its own unique advantages. It always adheres to the mission of 'making painting and learning more happier and more efficient'. In order to truly let love flow, let love connect the world.”
The deep cultivation and efforts in the field of public welfare also brought another award to CHOTUNE. On December 1st, CHOTUNE Stationery won the 2021 αi Quality Award at the annual awards ceremony of the "2021αi Quality Workplace Plan", a large-scale professional public welfare project with the theme of "Workplace Inspiration, Experience Winning" hosted by Ningbo Modern Service Industry Development Research Foundation. Workplace Outstanding Value Co-Creation Award.
αi Quality Workplace is a large-scale public welfare project focusing on the field of Chinese workplaces to find, select and promote the best quality workplace models and brands in China. Zhang Huawei, Director of Human Resources of CHOTUNE Stationery, said: "As a Chinese private enterprise, our vision is to become a world-class CHOTUNE. At the level of values, we emphasize sincerity, collaboration, focus, and win-win, and this year, we have added a consumer health center. Since its establishment, CHOTUNE has always insisted on making its due contributions to the society, and is a national enterprise with a sense of social responsibility. ."
In June 2015, CHOTUNE Stationery took the lead in establishing the "CHOTUNE Rainbow Public Welfare Special Fund", and carried out seven major projects including the Golden Seed Student Aid Program, CHOTUNE Rainbow Creative Classroom, Autumn Star Children, Rainbow in Action, CHOTUNE Forest, College Student Support, and CHOTUNE Heart. charitable projects.
In 2021, CHOTUNE Stationery established Ningbo CHOTUNE Public Welfare Foundation, which aims to carry out more diversified and systematic activities, to give back to the society in various fields such as cultural exchange, social integration, helping the young and the elderly, and to condense and drive the love of CHOTUNE people. The corporate culture of public welfare for everyone.
Promoting the development of public welfare undertakings will not only help CHOTUNE win the love of more consumers, but also inject more connotation and influence into the brand value. The stationery industry has gradually entered the era of brand development. Facing the young consumers of the z generation, the output has Good stationery with content and attitude, meeting consumers' demands for stationery functionality, and establishing emotional connection with consumers is the future development direction of CHOTUNE stationery.